Alexander Widing

Tech Chief / Lead Software Engineer

Bangkok, TH Website

Engineering leader with over 11 years of full-stack development experience, specializing in PHP/Laravel ecosystems and Python development. Currently serving as Tech Chief at a SaaS startup, with recent focus on Python-driven AI automation development and system integrations, leading product development and AI engineering initiatives.

Proven track record spanning agency work delivering e-commerce systems, corporate websites, and comprehensive tech solutions including DevOps implementations for enterprise clients. Developed robust internal systems spanning ERP, HRM, accounting, and CRM platforms to optimize operational efficiency. Combines deep technical expertise with progressive team leadership, having advanced from Engineer to Senior Engineer to Lead Engineer to executive technical roles.

Work Experience

Tech Chief & AI Engineer

DxT Corporation Co., Ltd. Bangkok, Thailand
Feb 2025 — Present

Leading technical strategy and system architecture for enterprise-grade SaaS Translation Management System (TMS). Dual role combining executive leadership with hands-on AI engineering as an individual contributor.

  • Lead technical strategy for SaaS Translation Management System (TMS) competing with industry leaders
  • Direct cross-functional team spanning development, product, QA, project management, and linguistics
  • Architect and implement AI-powered features for translation workflows, leveraging LLM integration
  • Develop Python automation scripts for AI integrations and system automation workflows
  • Implement Supabase Vector store with semantic search using sentence-transformers and self-hosted embedding models
  • Define technology stack, coding standards, and CI/CD pipelines for scalable multi-tenant SaaS architecture
  • Own full product lifecycle from requirements to production monitoring, establishing engineering processes for startup growth phase

Lead Software Engineer

EQHO Communications Ltd. Bangkok, Thailand
Jan 2021 — Jan 2025

Led development team at digital agency, delivering custom systems and websites for clients across diverse industries.

  • Led development team delivering custom systems and websites for multiple clients across diverse industries
  • Architected and delivered enterprise-grade web solutions and custom e-commerce platforms for agency clients
  • Integrated third-party APIs (payment gateways, shipping providers) streamlining operations
  • Mentored junior developers through code reviews, pair programming, and technical workshops
  • Established modern development practices: Laravel + Livewire + Alpine.js stack
  • Implemented automated testing and CI/CD pipelines, improving deployment frequency
  • Managed DevOps responsibilities including server provisioning, deployment automation, monitoring, and infrastructure maintenance
  • Conducted technical interviews and onboarding, scaling engineering team

Corporate Systems Manager / Senior Software Engineer

EQHO Globalization Pte. Ltd. Singapore & Bangkok, Thailand
Aug 2015 — Jan 2021

Designed and developed suite of internal corporate systems and client-facing applications.

  • Designed and developed suite of internal corporate systems including ERP, CRM, Accounting, Project Management, and HRM modules
  • Gained hands-on corporate finance and accounting knowledge through mentorship while building an accounting system, learning financial workflows, reporting, and compliance requirements
  • Migrated legacy systems to Laravel framework, reducing maintenance overhead and improving performance
  • Managed MySQL/MongoDB databases with business-critical data, implementing backup and recovery procedures

IT/Telecom Technician & Developer

Com7 AB Bangkok, Thailand & Gothenburg, Sweden
Jan 2015 — Aug 2015

Managed IT infrastructure and developed web applications for international telecom company.

  • Managed IT infrastructure at the Bangkok office
  • Performed on-site network installations at B2B customer offices in Gothenburg
  • Built a client database and automation tool using PHP, Python, and MySQL to aggregate subscription data from service providers and generate reports for the sales team
  • Provided technical support for corporate customers (phone switches, network, WiFi) and assisted with home cell antenna installations in remote areas

Freelance Web Developer

theWiding Software Sweden
Jun 2014 — Nov 2014

Freelance web design and development services for 2 clients.

  • Delivered a production website using WordPress
  • Built a custom CMS from scratch using PHP for a client's specific needs

Retail Associate

MC-Boden AB Stockholm, Sweden
Aug 2010 — Jun 2012

Customer service and sales operations at motorcycle equipment retailer. Returned Dec 2014 - Jan 2015 for seasonal fireworks sale consulting.

  • Addressed customer inquiries and resolved complaints
  • Reorganized the sales floor to meet company demands
  • Directed and supervised employees engaged in sales, inventory-taking and reconciling cash receipts
  • Trained all new staff on store procedures and policies, and to deliver outstanding customer service
  • Returned to consult and work at yearly Fireworks sale (Dec 2014 - Jan 2015)
  • Ensured safety regarding pyrotechnics; maintained fire extinguishers and other fire equipment
  • Replenished floor stock and processed shipments to ensure product availability
  • Administered all point of sale opening and closing procedures
  • Operated cash register to process cash, check and credit card transactions

Exhibition Sales Representative

MC-Boden AB Älvsjö, Stockholm, Sweden
Jan 2011 — Jan 2011

Represented company at Sweden's biggest motorcycle exhibition "På två hjul" at Älvsjömässan.

  • Customer service and sales at major motorcycle exhibition
  • Described merchandise and explained operation of merchandise to customers
  • Maintained knowledge of current promotions, policies regarding payment and exchanges, and security practices
  • Recommended merchandise based on customer needs
  • Guided customers in choosing items that reflected personal style and shape
  • Explained information about the quality, value and style of products to influence customer buying decisions

Skills

Backend Development

Expert
PHP Laravel Go Python REST APIs MySQL PostgreSQL MongoDB Redis Supabase

Frontend Development

Advanced
JavaScript TypeScript Vue.js Angular Alpine.js Livewire Next.js TailwindCSS

AI Engineering

Intermediate
LLM Integration Prompt Engineering Vector Databases Text Embeddings OpenAI API HuggingFace Models AI-powered Features

DevOps & Tools

Advanced
Git CI/CD Docker Linux

CMS & Platforms

Advanced
WordPress Custom CMS Development

Architecture & Practices

Expert
RESTful APIs SaaS Multi-tenancy MVC Microservices System Design Agile/Scrum

Projects

MMO Networking Proof-of-Concept

Oct 2025 — Present

Multiplayer 2D roguelike game built to stress-test networking architecture for MMO-scale applications

Solo Developer
  • Stress-testing single-server player capacity and multi-region scaling architecture
  • Designed custom networking layer with delta compression and WebSocket real-time state sync
  • Built authoritative game server handling physics, combat validation, and AI
  • Developed Go REST API with JWT authentication, PostgreSQL persistence, and Redis caching
  • Orchestrated multi-container deployment with Docker Compose
Go Godot 4.5 GDScript PostgreSQL Redis WebSocket JWT Docker Compose

TMS SaaS Platform

DxT

Feb 2025 — Present

Translation Management System with AI-powered features for the enterprise localization market

Tech Chief AI Engineer
  • Multi-tenant SaaS architecture
  • AI-powered translation workflows with LLM integration
  • Developed Python automation scripts for AI integrations and workflow automation
  • Implemented Supabase Vector store with semantic search capabilities
  • Data vectorization using OpenAI text-embedding-3 and HuggingFace paraphrase-multilingual-MiniLM-L12-v2 (maps sentences & paragraphs to a 384 dimensional dense vector space) for local processing
Laravel Python SaaS AI LLM Supabase Vector Database Embeddings Translation

Enterprise ERP Suite

EQHO Communications

May 2016 — Jan 2021

Integrated Accounting, CRM, and Project Management systems for internal corporate use

Lead Developer Architect
  • Full accounting system with Chart of Accounts, P&L, AR/AP aging, revenue tracking, and financial dashboards
  • CRM for customer relationship tracking
  • Project management and resource allocation
Laravel ERP PostgreSQL Enterprise

HRM System

EQHO Communications

Aug 2020 — Oct 2025

Comprehensive Human Resource Management system for employee and workforce management

Lead Developer Architect
  • Employee management and company directory
  • Payroll management system
  • Clock in/out time tracking
  • Electronic leave requests and sick leave management
  • Company holidays calendar
Laravel HRM Supabase Enterprise

GPS Tracker System

Uppsala University

Mar 2014 — Jun 2014

Arduino-based GPS tracking device with web interface for vehicle/boat tracking and anti-theft purposes (Thesis Project)

Team Lead Developer
  • Led 3-person team for university thesis project
  • Arduino paired with GPS chip and SIM card for cellular data transmission
  • Device transmitted GPS coordinates to Laravel REST API for persistent storage
  • Web interface plotted device movement history on interactive maps via Google APIs
  • Park alarm feature alerting users when device is moved
Laravel Arduino Google APIs GPS IoT

Education

Associate of Applied Science (AAS)

Software Engineering

2012 — 2014

Independent Course (15 Credits)

Introduction to 3D-Graphics

2012 — 2012
Högskolan på Gotland

Independent Course (15 Credits)

Basic Course in 3D-Graphics with Autodesk 3ds Max

2012 — 2012

High School Diploma

Natural Science - IT Specialization

2007 — 2010

Certifications

AIDA Freediving Instructor & Competition Coach

AIDA International 2022
  • Coached athletes to 2 National Records

Pyrotechnics Safety Training

MC-Boden AB, Stockholm Nov 2010
  • Certified in safe handling, storage, and sale of consumer pyrotechnics

Languages

Swedish

Native speaker

English

Fluent

Thai

Conversational; basic reading

Japanese

Basic (JLPT N5)

Interests

Traditional Rock Climbing

Multipitch guide (6 students) Belay instructor Japan, Korea, China, Taiwan, Canada, Austria, Spain, Laos, Thailand, Sweden

Fitness & Nutrition

Physical training Nutrition science

Portrait Photography

Fujifilm

JDM & Nostalgic Cars

Japanese domestic market 90s drift cars

Competitive Gaming (Esports)

World of Warcraft: Main Tank, Realm 2nd guild (2005-2010) StarCraft 2: Diamond League (2010) Battlefield 3: ESL Pro League (2012)